Starbucks 2026 holiday merch is now live: Shop Bearista tumblers, Owala bottles, and more

Starbucks has begun selling its holiday merchandise, a move that has been eagerly anticipated by fans but has caused some frustration due to the delay. The first wave of products will go live on November 5, with a total of seven items ranging in price from $14.95 to $29.95. Among the highlights is a limited-edition 24-ounce Owala FreeSip bottle, which is available for under $20, a significant discount compared to its usual price range of $25 to $30 on Amazon.

Other must-have items include the Bearista Bow Tumbler, priced at $29.95, the Bearista Double-Wall Glass Mug for $16.95, and a variety of Bearista-themed mugs and ornaments. Starbucks has opted for a more design-forward approach this year, creating unique items that are well-suited for home office settings and seasonal gifting. The company is keeping fans on their toes by postponing the release of the Glass Bearista Cold Cup, a surprise box edition, until November 10.

In addition to the product launch, Starbucks will also be offering a free Red Cup Day reusable cup giveaway on November 17, adding to the excitement leading up to the holiday season.