Influencer takeover: TikToker Kofi Maame joins Adom TV’s Badwam as co-host (Photos+Video)
Popular TikTok personality Kofi Maame has joined Adom TV’s Badwam host, Bright Brown, as co-host of the programme as part of the Influencer Takeover initiative. The appearance, powered by Influencer Africa, forms part of a partnership between the Multimedia Group Limited (MGL) and Influencer Africa to bring some of Ghana’s prominent social media influencers, content […]
TikTok sensation Kofi Maame has teamed up with Adom TV’s Badwam co-host Bright Brown for a special collaboration, as part of the Influencer Takeover initiative. This partnership between Multimedia Group Limited (MGL) and Influencer Africa aims to bring popular social media personalities into the mainstream media landscape, fostering a stronger bond between these two industries.
By offering influencers opportunities to connect with wider audiences, the initiative bridges the gap between traditional broadcasting and digital media, enriching both radio and television programming. Kofi Maame's presence on Badwam adds a fresh perspective to the show, allowing viewers to witness the TikTok star in a new light.
The collaboration is set to expand the reach of Multimedia Group platforms, as selected influencers contribute their unique creativity and viewpoints to the radio and television audience.
Written by urgent.news from Adom Online's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
