Fever’s Sophie Cunningham’s IG following grew more this season than other top 49 WNBA players combined, any NBA star
Sophie Cunningham’s future with the Indiana Fever remains uncertain as she enters free agency , but her impact off the court continues to grow. Despite the questions surrounding her next destination, the guard has become one of basketball’s biggest social media stories, adding more than 2.9 million Instagram followers during the 2026 WNBA season […] The post Fever’s Sophie Cunningham’s IG…
Sophie Cunningham’s Instagram following surged to more than 4.3 million during the 2026 WNBA season, surpassing the combined follower count of all other top 49 WNBA players and every NBA star, according to a report by Brendan Kaminsky. The Indiana Fever guard’s popularity skyrocketed since joining the Fever in 2025 after six seasons with the Phoenix Mercury.
Cunningham’s rise began after a June 2025 altercation with a former Connecticut Sun guard, after which she launched a podcast. By late July, she had overtook A’ja Wilson and Sabrina Ionescu in Instagram followers, while Caitlin Clark, Paige Bueckers, and Angel Reese trailed behind. Cunningham’s expanding fame also yielded commercial prospects, securing two of the top five spots in WNBA jersey sales by mid-July.
She is set to promote her first player-exclusive Adidas shoe and serve as a WNBA contributor and analyst for USA Network. Cunningham’s influence has transcended the sport, establishing her as one of the league’s most prominent figures.
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