Hotels: Disruption at the Reception Desk: Why Hotels Are Becoming Increasingly Digital
The hotel industry is traditionally shaped. But this is changing: More and more new providers are focusing on strong digitalization. What does this mean for operators and guests?
Martin Kemmer, owner of the Hey Lou Hotel in Monheim am Rhein, has a background in software and e-commerce, having founded 25 companies, including one in 2004. He brings this expertise to his hotel business, using terms like "Zero-Booking-Click" and "Vendor-Lock-in" to describe his approach. The Hey Lou Hotel, which opened in 2024 between Cologne and Düsseldorf, is one of the most digitally advanced hotels in Germany, with 90 percent of its processes automated.
This automation sets it apart from others in the industry, which typically focus on comfort and service.
Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
This story
This is one outlet's version. Read the fullest account.
