Google spent months pushing AI mode — now it might be doing the opposite
Google was spotted testing Search without AI Mode.
Google has been testing its Search feature without AI Mode, raising questions about the company's commitment to its original mission. This development comes after a $500 million drop in Alphabet's value due to underperforming ad revenue from the AI Mode. The user who discovered this change was Len Raleigh, CEO of Optimize My Firm, who spotted the AI-free Search while using Incognito mode on Chrome.
He speculated that it was "just a test," but his claim could not be confirmed, as Search Engine Roundtable and Android Authority were unable to replicate the result. At its inception in 1998, Google's mission was to "organize the world's information and make it universally accessible and useful." Despite this, the AI Mode has led the company far from this original intent.
The present AI-free Search could signal a return to Google's roots, or it might represent a temporary departure from the AI-focused approach.
Written by urgent.news from Android Authority's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.