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Svedka Super Bowl Commercial Contest Offers $500,000 to Creators Who Devise Winning Spot for Big Game

Vodka can be used to make everything from an espresso martini to a Moscow Mule. One Super Bowl advertiser hopes people will use the beverage in a bid to make $500,000. After tapping AI to help craft a 30-second commercial in Super Bowl LX, Svedka Vodka will instead turn to fans and followers and ask […]

Svedka Super Bowl Commercial Contest Offers $500,000 to Creators Who Devise Winning Spot for Big Game

We haven't written up this one. Variety has the full story — the link below goes straight to it.

Read the original at variety.com →

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