JYT & Gap Are Bringing Boy-Band Mania Back to the Mall With a New Fashion Collection
The rising five-member group is reviving '90s mall culture with live performances, exclusive fan experiences and a limited-edition collection of codesigned hoodies and sweats.
The boy-band mall tour is set to make a triumphant return, with Gap joining forces with rising American boy band Just Your Type (JYT). The retailer has collaborated with the five-member group to create a limited-edition fashion collection and bring their live performances to malls across the nation. Fans can now shop the exclusive pieces online, as the collection launched on October 30.
Just Your Type, comprising Recker Eans, Toby Green, Caden Adamonis, Bryan Chan, and Tyler George, has gained significant traction online. The dance-focused group boasts over 450 million views in a 90-day span and boasts more than 2 million followers on social media platforms. Their growing popularity suggests that a new wave of boy-band mania may be on the horizon.
The Gap x JYT collection draws inspiration from the iconic '90s mall culture, where shopping centers served as hubs for discovering new music and connecting with favorite artists. As JYT embarks on their tour, fans can anticipate live performances, giveaways, exclusive merchandise, and personalized Gap pieces at stops in Dallas, Los Angeles, and New Jersey. Encore Rewards members will have the added perk of VIP access.
Each member of JYT put their unique touch on Gap's heavyweight hoodies and matching sweatpants, resulting in a diverse array of styles. From Recker's cheetah-lined zip-up with a hidden drumstick pocket to Caden's tattoo-inspired detailing and Bryan's New York Knicks-inspired colorway, the collection offers something for every fan. The hoodie is priced at $118, while the baggy sweatpants come with an $88 price tag, both available in sizes XXS to L.
Written by urgent.news from Billboard's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
