CJ Olive Young expands Olive Better wellness chain to 5 locations
CJ Olive Young has expanded its Olive Better wellness retail platform to five locations, adding branches tailored to office workers and tourists as it seeks to make wellness products part of consumers’ everyday routines. The expansion comes nine months after the first store opened in Seoul’s Gwanghwamun area in January. The company added stores at Starfield Coex Mall in southern Seoul and in…
CJ Olive Young has expanded its Olive Better wellness retail platform to five locations, introducing branches specifically designed for office workers and tourists. This expansion aims to seamlessly integrate wellness products into consumers' daily routines. The company launched its first store in Seoul's Gwanghwamun area nine months ago, in January.
Recently, CJ Olive Young added branches at Starfield Coex Mall in southern Seoul and Seongsu in eastern Seoul, each tailored to the unique needs and preferences of the local customers. The Coex store focuses on "office wellness," offering convenient access to healthy snacks and protein products aimed at busy workers seeking healthy habits amidst their hectic schedules.
Meanwhile, the newly opened Seongsu store, the chain's largest, emphasizes experiential shopping for trend-conscious shoppers and foreign tourists. With its Better Bar, a food and beverage counter, the Seongsu location offers customers the opportunity to sample wellness products during their commutes or lunch breaks, catering to the diverse needs of the community.
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- CJ Olive Young expands Olive Better wellness chain to 5 locations koreatimes.co.kr
