Exclusive: D2C Skincare Brand Numour In Talks To Raise $3.1 Mn From Sharrp Ventures

Delhi NCR-based direct-to-consumer skincare brand Numour is in discussions to secure approximately $3.1 million in funding from Sharrp Ventures, according to sources cited by Inc42. The company, which integrates skincare products with beauty devices, is currently supported by Indian Silicon Valley Capital. Attempts to reach Numour and Sharrp Ventures for comment were unsuccessful by the time of the article's publication.

Numour, established in 2025 by founder Vaishali Jain, operates through its parent company Nuvanza Venture. In addition to its e-commerce platforms, Amazon, Nykaa, Flipkart, Myntra, and Blinkit, the brand has a physical presence in Broadway stores. Numour's product range comprises sunscreens, dual-phase serums, collagen-based skincare items, LED-equipped jars, sonic massagers, and facial devices.

Some products incorporate red or blue LEDs, while others utilize sonic massage technology. The brand's focus lies in three key areas: active ingredients, skin barrier care, and delivery technology. Numour claims its products are formulated with clinically validated ingredients and delivery systems designed to penetrate the skin’s barrier, allowing active ingredients to penetrate deeper.

Positioned at the intersection of skincare and consumer technology, Sharrp Ventures, the investment arm of the Harsh Mariwala family, is leading the round. Its portfolio includes ventures in beauty, personal care, consumer tech, health and wellness, food and beverages, and lifestyle sectors. Notably, Sharrp Ventures led a ₹100 crore investment round in beauty and personal care contract manufacturer Naturis Cosmetics in July.

The timing of Numour's fundraising efforts aligns with broader investments in the skincare sector. In May, CHOSEN secured $5 million in a Series A round led by Fireside Ventures, with contributions from L’Oreal’s venture capital arm BOLD and Alkemi Growth Capital. The capital will be utilized for bolstering R&D, expanding the product line, and scaling operations.

These investments reflect India's burgeoning direct-to-consumer market, which is expected to expand from $65 billion in 2026 to $310 billion by 2031, growing at a compound annual growth rate of around 37%.