Interbrand Ranking: German car manufacturers lose a fifth of their brand value - These are the most valuable brands in the world
The 100 most valuable labels are increasing in value twice as much as last year. The pioneer in electric cars is literally collapsing. A tech group is at the top.
Interbrand's evaluation of the 100 most valuable global brands shows that the entertainment industry has surpassed the automotive industry in brand value. Apple remains the most valuable brand, with a 9% increase in brand value to $515 billion. Nvidia is the biggest winner, with a 71% increase in brand value to $74 billion. The top 100 brands have increased in value by 8.1% to $3.8 trillion, with the technology and entertainment sectors growing strongly due to developments in artificial intelligence.
The automotive sector, particularly German brands, has seen a significant decline in brand value, while entertainment brands such as Netflix, YouTube, and Spotify have seen significant growth.
Written by urgent.news from Handelsblatt's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
