Samsung's Galaxy S26 Ultra becomes Lula's digital campaign 'weapon'
Brazilian President Luiz Inacio Lula da Silva, 81, reportedly embraced Samsung Electronics’ Galaxy S26 Ultra to step up his social media campaign and reach younger voters in his bid for a historic fourth term in office. Lula, who had long avoided using mobile phones, received his first smartphone, a Galaxy S26 Ultra, after a setback in the first round of Brazil’s presidential election. He then…
Brazilian President Luiz Inacio Lula da Silva, 81, is utilizing Samsung Electronics' Galaxy S26 Ultra to bolster his digital campaign and engage younger voters in his quest for a historic fourth term in office. The smartphone was presented to Lula by Rafael Fonteles, the governor of the northeastern state of Piaui, following his defeat in the first round of Brazil's presidential election on October 4.
Lula, who previously shied away from mobile phones, has since embraced digital platforms such as WhatsApp to expand his campaign's online presence. After receiving the Galaxy S26 Ultra, Lula inaugurated a WhatsApp channel named "Lula's Army," which garnered an impressive 10.8 million followers in just three weeks. In a video posted on X, formerly Twitter, on October 21, Lula accepted the smartphone and declared it to be "the weapon of our army."
Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
This story
This is one outlet's version. Read the fullest account.
- Samsung's Galaxy S26 Ultra becomes Lula's digital campaign 'weapon' koreatimes.co.kr
