Disney+ to Add Channel 4 Network and On-Demand Content in U.K., Ireland Under “Most Ambitious” EMEA Deal Yet
Disney's latest local broadcaster pact, a "first-of-its-kind collaboration," covers "distinctive and buzzy" content that can find new audiences, Disney+'s Karl Holmes and Channel 4 CEO Priya Dogra tell THR.
Disney+ is set to expand its content offerings in the UK and Ireland in early 2027 by incorporating Channel 4 programming. This partnership will bring Channel 4's linear HD channel and a vast array of on-demand content, including popular series like "Maya," "Stepping Up," and "Celebrity SAS: Who Dares Wins." Additionally, viewers will have access to Channel 4's "Big Mood," "Tip Toe," and "24 Hours in A&E."
All of these shows will be available on Disney+ day and date with the streaming service, with some provided at no additional cost.
The deal signifies Disney+'s ongoing strategy of partnering with free-to-air broadcasters to bolster its content library and attract new subscribers worldwide. Disney+ aims to triple the number of local original series by 2027 to enhance international growth and reduce subscriber churn. The streaming platform's transformation into Disney's "digital centerpiece" is set to commence in the spring, with various content collaborations already in place, including with France's M6 Group, Italy's RAI, the UK's ITVX, Sky in the UK and Ireland, Astro in Malaysia, TV Azteca in Mexico, Spain's RTVE and Atresmedia, Germany's ARD and ZDF, and Portugal's SIC.
Adam Smith, Disney Entertainment Direct-to-Consumer Chairman, emphasized the significance of local broadcaster partnerships in building content libraries and engaging audiences globally. Channel 4's CEO, Priya Dogra, expressed enthusiasm about the collaboration, stating that the agreement broadens Channel 4's reach and introduces its beloved shows to a new audience. The full lineup of Channel 4 content available on Disney+ will be announced at a later date.
Written by urgent.news from TheWrap's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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