Coles Group selects Coveo AI search platform for online groceries
Australian retailer Coles Group integrated Coveo s artificial intelligence search engine across its digital grocery storefront to improve product discovery for retail consumers
Coles Group Limited, the Australian supermarket giant, has chosen Coveo, an AI search and product discovery platform, to enhance the online grocery experience on coles.com.au. The Australian-based company specializes in AI-Relevance technology, which combines shopper intent, context, behavioral signals, and product data to deliver tailored results and recommendations for each customer.
Ben Levinson, Coles' general manager of digital product, stated that the deployment aims to simplify customers' navigation through the extensive online grocery range and to help them find products quickly and confidently. The implementation of Coveo's AI technology is expected to create a more intuitive shopping experience for Coles customers, as the company constantly seeks ways to improve the online shopping process.
Alexander Mahr, Coveo's managing director in the APAC region, expressed pride in supporting Coles in creating a smarter and more intuitive online grocery experience for Australian customers. Coveo's AI-Relevance technology helps enterprises connect with customers and employees better, maximizing business outcomes by aligning content, products, recommendations, and advice with individual context, needs, preferences, behavior, and intent.
This unique approach ensures that every person's journey is distinct and catered to their specific requirements, setting a new standard for online experiences.
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