Apple Limitis iPhone Duo Purchases to 2 Foldable Phones Per Person
For the first time in many years, Apple is limiting how many phones you can buy.
Apple has announced that it will limit the purchase of its new iPhone Duo foldable phone to a maximum of two devices per person. This restriction will apply both online and in-store when the phone launches on Friday. The company has not yet stated the reason for the limit, but it is a departure from Apple's typical stance on device sales, which has rarely imposed such restrictions in the past.
Apple's first iPhone, introduced in 2007, initially limited buyers to two per order, later increasing it to five. A similar limit was placed on iPhone 5 preorders in 2012. The iPhone Duo is the first foldable phone from Apple, entering a market dominated by competitors like Samsung, Motorola, Google, Huawei, and Xiaomi. Despite the availability of refined foldable devices from these brands, analysts predict that the iPhone Duo will capture a significant share of the market, accounting for 31% by the end of the year and growing to 40% in 2027.
Preorders for the device are currently backlogged until the end of January, with estimated delivery by January 25. Early reviews have been positive, highlighting the device's fluid and cohesive experience despite some first-generation drawbacks. However, with the new purchase limit, potential buyers may face challenges in securing multiple units.
Written by urgent.news from CNET's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.