Republicans All But Erase Trump From Campaign Ads as Midterms Near
New data shows GOP midterm candidates have largely dropped Donald Trump from campaign ads just weeks before Election Day.
Republicans have largely removed references to Donald Trump from their midterms campaign ads as Election Day nears, according to recent data. AdImpact, an advertising analytics firm, found that Trump is mentioned in only 1 percent of Republican ads in October, compared to 47 percent in May. Democrats, meanwhile, have increasingly mentioned Trump, with his image appearing in 21 percent of their broadcast airings this month.
This shift comes as polls show Trump's popularity at record lows and Republican candidates seek to distance themselves from the president. The Republican political strategist Mike Madrid told Newsweek that GOP candidates "can't drop the Trump anchor fast enough," but warn it may be "too little, too late" for their campaigns. Despite Trump being seen as the "unequivocal leader of the Republican Party," the White House and Republican Party deny any attempt to downplay their relationship with the president as a midterm strategy.
Polls indicate Trump's declining popularity on economic issues, and Republican candidates are emphasizing cost-of-living concerns over Trump-related issues.
Written by urgent.news from Newsweek's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
