CJ ONE expands membership perks to public transit with new partnership
CJ ONE is bringing its rewards program onto public transit, joining forces with mobility fintech company E-Dreams to connect travel, shopping and dining through a single membership platform for Korean and international customers. CJ OliveNetworks, which operates the lifestyle membership service, said Tuesday it had signed a memorandum of understanding with E-Dreams to expand membership benefits…
CJ ONE, a lifestyle membership service provider, has expanded its perks to public transit in Korea. The company has formed a partnership with E-Dreams, a mobility fintech firm, to offer a unified membership platform for both Korean and international customers. This collaborative effort aims to merge travel, shopping, and dining experiences through a single membership.
On Monday, CJ OliveNetworks, which operates CJ ONE, signed a memorandum of understanding with E-Dreams at the latter's headquarters in central Seoul. The agreement was witnessed by Yoo In-sang, CEO of CJ OliveNetworks, and Lee Jung-hwan, CEO of E-Dreams. The first joint venture will be a transportation card specifically designed for international visitors to Korea.
This card, set to launch by the end of 2026, will integrate E-Dreams' public transportation payment features with CJ ONE membership benefits. This integration will enable foreign tourists to utilize buses and subways while simultaneously earning and redeeming points at participating businesses. The distribution of this transportation card will be facilitated through E-Dreams' existing retail network, encompassing airports and convenience stores.
This partnership signifies a significant extension of CJ ONE's offerings, aligning with the growing trend of merging mobility, shopping, and dining experiences into cohesive membership services.
Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
