Betagro gains major stake in Freshket
SET-listed Betagro (BTG), the Thai integrated food company, has acquired a majority stake in Freshket, a digital food supply platform for the hotel, restaurant and catering (Horeca) sector, through Betagro Ventures.
Thai food giant Betagro has taken a majority stake in Freshket, a Bangkok-based platform that connects farmers and producers with foodservice businesses. The deal, made through Betagro Ventures, came about four years after the family holding company had invested in Freshket's Series B round. Betagro, known for its feed mills, farms, and processing plants, brings production capabilities and a nationwide logistics network, while Freshket offers its user-friendly ordering platform utilized by over 20,000 restaurant operators.
With Freshket's upgraded cold-chain logistics and expanded product range, including seafood and premium Japanese ingredients, the deal aims to provide restaurants and hotels with faster access to lower-cost ingredients. Freshket's CEO and co-founder, Ponglada Paniangwet, sees the deal as a way to deliver high-quality ingredients at competitive prices.
As Thai corporates tighten their grip on startups, Freshket's acquisition by Betagro highlights the growing influence of corporate investors in the foodtech sector in Thailand and Southeast Asia.
Written by urgent.news from e27's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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