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Zoom and big financial firms add ‘Proof of Human’ badges from Sam Altman’s World to stop fraud and deep fakes

The new security measure, which will deployed by the likes of Bain Capital and VanEck, relies on World's iris-scanning orb device.

Zoom and big financial firms add ‘Proof of Human’ badges from Sam Altman’s World to stop fraud and deep fakes

According to the source, World, a company founded by OpenAI CEO Sam Altman, has developed a technology called World ID that aims to distinguish real humans from bots and deep fakes in online conversations. The technology uses iris scans to create a "proof of humanity" badge for verified users on video conferencing platforms like Zoom.

The badge appears on-screen during calls, signaling that the person is a verified human. Companies can choose when to require this level of verification for sensitive conversations. The technology is considered controversial but is said to have a strong security and privacy foundation, as it relies on iris scans and advanced cryptography without creating a central database of individuals.

When an individual verifies their identity on Zoom or another platform, their phone camera cross-checks against the encrypted orb record. World ID has been adopted by Zoom and various financial firms, such as Bain Capital and VanEck Funds, to combat fraud and deep fakes. The technology uses blockchain and open-source code to ensure decentralization and transparency.

Written by urgent.news from Fortune's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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