Toca Boca World is bringing KPop Demon Hunters to 60 million players — everything you need to know

Netflix's animated film KPop Demon Hunters is set to become a part of Toca Boca World, a popular app with nearly 60 million active players. This collaboration will officially launch on October 27, bringing exclusive HUNTR/X and Saja Boys inspired fashion items, new characters, and an in-game music player filled with hit tracks from the movie's soundtrack, including "Golden."

KPop Demon Hunters has become a global sensation since its release in June 2025, amassing over 670 million views and spending 63 consecutive weeks in Netflix's Global Top 10. Players will be able to mix and match fashion pieces to design their own unique outfits and avatars, as well as set a limited-time music player to the movie's tunes, allowing them to soundtrack their own stories and scenes within Toca Boca World.

This crossover marks Toca Boca's latest pop-culture collaboration, following recent partnerships with brands like adidas, Conan Gray, KATSEYE, and Wicked: For Good. The update will roll out for players to enjoy, giving them the chance to embrace the K-pop style and music that has captivated audiences worldwide.