Go Where Flavors of Hunan Abound: Showcasing the Greater Zhangjiajie International Tourism Area Through Local Cuisine

In Season 4 of the food and cultural tourism program Go Where Flavors of Hunan Abound, which premiered on October 12, 2026, host Wang Han and his team explore the Greater Zhangjiajie International Tourism Area. The program combines culinary experiences with the area's breathtaking landscapes and the stories of local people.

Viewers are taken to Zhangjiajie, where they witness the towering Bailong Elevator and hike along Golden Whip Stream. Locals in Longweiba Village are reimagining traditional ingredients like kudzu root and vine tea in modern dishes like coffee and bingfen, a chilled jelly dessert. In Cili, the dish Yanghe Dumi carries a history of community solidarity since 1935, while Xikou beef at an ancient tree site connects to the Red Army's history.

In Jishou, Wang Jixiang's 35-year-old rice noodle shop serves four varieties with unique flavors, while a Miao folk band shares their longing for the mountains. Fenghuang's Xiao Yang introduces Miao-style smoked pork trotters in sour soup to a wider audience, preserving its traditional character. The program also highlights how traditional recipes adapt to modern tastes while staying connected to their roots.

Throughout each destination, a food-tasting panel featuring local residents, visitors, and international guests votes for the "Hunan Flavor Signature Dishes." The program emphasizes the connection between the region's natural and cultural landscapes, showcasing how local flavors contribute to the experiences of those who visit and live in the Greater Zhangjiajie International Tourism Area.