Multimedia Group’s #NoToGalamsey campaign wins CIMG New Media Campaign Award

The Multimedia Group's "Galamsey Fight" (#NoToGalamsey) campaign has been awarded the New Media Campaign Award at the 37th Annual National Marketing Performance Awards, recognized by the Chartered Institute of Marketing, Ghana (CIMG). The ceremony took place at the Labadi Beach Hotel in Accra on October 17, 2026. CIMG praised the campaign for its effective communication of its message, appeal to its audience, and positive societal impact.

The institute also commended the ethical execution of informative and educational content. The award highlights the role of media-led advocacy in drawing public attention to illegal mining and its detrimental effects on Ghana's environment and communities. The Multimedia Group has utilized its radio, television, and digital platforms to raise awareness about the environmental, social, and economic consequences of illegal mining, contributing to the national conversation on the destruction of forests and water bodies, and advocating for accountability and stronger action against the practice.

The campaign is part of the Group's broader efforts to protect Ghana's natural resources and encourage public engagement on pressing environmental challenges. The Multimedia Group is expected to continue using its platforms to advocate for the protection of the country's natural resources.

Brief written by urgent.news from MyJoyOnline Ghana's own syndicated text. Machine-written — may contain errors; check the original before relying on it.