From rural roots to international markets: Indonesian MSMEs go global

Indonesian exporters have gained global market access through the Trade Expo Indonesia (TEI) 2026, a key event hosted by Indonesia Eximbank (Eximbank). This initiative is part of Eximbank's broader strategy to build capacity and market access for Indonesian businesses, particularly those with export potential.

Eximbank facilitated the participation of 10 export-oriented businesses in TEI 2026, including food and beverage companies, tea producers, coffee producers, and spice processors. These businesses aim to expand market access and create business partnership opportunities with international buyers.

The participating businesses represent a diverse range of Indonesian products, such as liquid palm sugar, herbal food and beverage, organic coconut sugar, and cocoa and chocolate. These companies have benefited from consulting services provided by Eximbank, covering areas such as customs procedures, export services, and business capacity-building.

One such business, Puri Food and Healthy, started by owner Putri Nasution in 2021, has exported its liquid palm sugar to several countries, including Malaysia, Brunei Darussalam, Thailand, Saudi Arabia, and the Netherlands. The company has seen a significant increase in orders since joining Eximbank's Coaching Program for New Exporter (CPNE) in 2022.

Another participant, CV Mandiri Coffee, has exported its Sumatran coffee beans to Oman, the United States, Saudi Arabia, Singapore, and Malaysia. The company's marketing representative, Muhammad Didin Lubis, highlighted the success of their exports during TEI 2026, including a memorandum of understanding (MoU) with Netherlands-based Koffee Fabriek Group.