iPhone Duo already backordered until 2027 as pre-order sales soar
Consumer demand for Apple's first foldable phone is strong despite the device's hefty $1,999 price tag.
Apple's new foldable iPhone, known as the iPhone Duo, is experiencing soaring pre-order sales, leading to the device being backordered until 2027. Analyst Dan Ives, from Yorkville Ives, stated in a research note that demand for the Duo is running well ahead of supply. The pre-order window for the device opened on Friday at 8 a.m. ET on apple.com and the Apple Store app, which led to early estimates of delivery being pushed back past the official launch date of October 23 into the following year.
By Friday afternoon, the phone was already sold out at stores in the NYC/CT area. The CEO of Apple, John Ternus, announced the iPhone Duo last month, describing it as a device with a split screen for using two different apps or two windows of the same website. Prices start at $1,999 for a device with 256 GB of storage. When folded, the Duo is approximately the size of a passport and features the largest display of any Apple phone, more akin to an iPad.
Ives predicts strong demand for the Duo into 2027, projecting sales of around 10 million in the near future, with potential to reach up to 25 million units by the end of the next decade.
Written by urgent.news from CBS News's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.