Pinterest says its trend forecasts are 88% accurate. Here’s how its 2026 predictions actually played out
Brooches took over the runways and circus décor landed in Richard E. Grant’s dining room. Here’s what Pinterest’s forecast says about where Gen Z spending goes next.
Pinterest claims its trend forecasts are 88% accurate, based on billions of searches and saves. Their annual forecast, Pinterest Predicts 2026, was released in December 2025, predicting 21 trends across fashion, beauty, home, food, and travel. Brooches emerged as a clear winner, with searches for "brooch for men suit" rising 90% and "heirloom jewelry" up 45%.
The trend was seen on runways at Giorgio Armani, Ralph Lauren, and Tory Burch. Funhaus, another prediction, involved vintage circus-inspired home décor, gaining traction with searches for "circus interior" rising 130% and "circus nursery" up 50%. Actor Richard E. Grant incorporated the trend into his home decor. Bow and ribbon motifs, predicted in Pinterest's 2024 forecast, have become a retail playbook, with Pacsun launching a "Better in Baggy" campaign featuring embellished denim with bows and other motifs.
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