Mediaset, season off to a slow start: 450 thousand viewers lost in prime time
Mediaset resta prima, ma la stagione per il gruppo di Cologno parte con il freno tirato. Nel primo mese dopo l’estate si sono persi quasi 450mila spettatori in prima serata:...
Mediaset has started the season with a decline in viewership, losing almost 450,000 spectators in prime time, a 5.8% decrease compared to the same period last year. In contrast, Rai gained 582,000 viewers, a 9.4% increase. Despite still leading with 7.4 million viewers, Mediaset's advantage over Rai is dwindling, with Rai having 6.9 million viewers. Mediaset's decline is widespread, affecting its entire evening lineup, including Canale 5's preserale and Tg5 news.
Written by urgent.news from Il Sole 24 Ore's report — not a translation of it. Machine-written — may contain errors; check the original before relying on it.
