iPhone Duo Preorders Begin Friday. Is Apple’s First Foldable Phone Reason Alone to Buy the Stock?
It could be a runaway hit, but Apple has bigger plans...
On Friday, Apple Inc. (AAPL) will introduce its first foldable smartphone, the iPhone Duo, priced at $1,999. Analysts are debating whether this high-end device will be a game changer for the tech giant. Despite its premium price, the Duo is designed to appeal to Apple users who would otherwise purchase higher-priced iPhones, such as the 18 Pro, iPhone Air, or iPhone 18 Pro Max, which start at $1,099, $1,199, and $1,299, respectively.
The Duo's dual-screen functionality could make it more attractive to iPhone owners seeking a larger display. Estimates suggest that Apple could sell around 5 million units in the first year, translating to about $40 billion in revenue. While this boost to revenue is significant, it is not a game changer. The real potential impact of the Duo lies in its ability to attract Android users and encourage iPhone owners to upgrade.
Additionally, the Duo's release will coincide with the launch of Apple's HomeView smart device, which could strengthen Apple's position in the connected home market and encourage households to adopt Apple's ecosystem.
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