CJ ONE launches global membership service for foreign visitors
CJ OliveNetworks, the digital and technology unit of CJ Group, is branching into the travel industry with a new global membership service that enables foreign visitors in Korea to earn rewards and redeem points at participating merchants, leveraging the country's tourism boom to drive new growth. The company said Thursday that its lifestyle membership platform, CJ ONE, had introduced CJ ONE…
CJ OliveNetworks, part of CJ Group, has entered the travel sector with a new global membership program called CJ ONE Global. This initiative aims to capitalize on Korea's tourism surge by offering rewards and point redemption at various merchants for international visitors. The platform, launched alongside CJ ONE, allows users to sign up using just an email address, eliminating the need for a Korean phone number or domestic ID.
This move aligns with the growing global appeal of Korean culture, including food, shopping, and entertainment. In the first half of 2023, 12.8 million foreign tourists visited Korea, marking a 21.3% increase compared to the same period in 2022. Upon registration, members receive a digital barcode via the CJ ONE app, which they can use to accumulate and redeem points at partnering stores.
The service also connects visitors with a range of businesses, including those in the tourism industry.
Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
Also reported by 1 other outlet
- CJ ONE launches global membership service for foreign visitors koreatimes.co.kr
