Amazon debuts two new AI wearable devices that can listen to conversations and help you shop

Amazon has unveiled two new AI-enabled wearable devices called Bee, featuring a wristband named Frontier and a credit-card-shaped magnetic snap-on for smartphones called Eclipse. These devices are designed to make daily life simpler by listening to conversations, remembering important details, helping users stay present, and providing insights about their day.

The devices follow Amazon's acquisition of electronics startup Bee in 2025, expanding its wearable AI offerings. The devices are part of a $12 per month subscription and cost $75 for Frontier and $100 for Eclipse. When activated, Bee gathers context from conversations and connected apps to offer insights and recommendations. Users can check conversation summaries in the Bee mobile app or on desktop to recall what was discussed.

The devices can pick up on recurring trends or themes and suggest personalized goals and actions. Users can also connect Bee to various apps, such as Gmail, Google Calendar, and Microsoft Outlook, enabling tasks like drafting emails and setting calendar events. With the new hardware, users can link Bee to Alexa+ and Amazon.com, allowing for hands-free interaction with the voice assistant for meeting summaries, to-do lists, and past memories.

However, privacy advocates have raised concerns about the devices' privacy, stating that while Amazon claims to delete processed audio and encrypt transcripts, users must still be aware that their lives are being directed to the internet. Amazon has already integrated Alexa+ across devices and mobile interfaces, setting the stage for Bee's integration into Amazon's smart wearables.

The wearable AI market is growing, with other startups like Plaud Inc. and Vibe Inc. launching AI-enabled products such as AI note-taking pins and clip-on wearables.