Samyang Foods to Make SIAL Paris Debut, Showcasing Buldak and Tangle
Samyang Foods is stepping up its efforts to expand its presence in Europe and other international markets by making its debut at SIAL Paris 2026, one of the world's leading food industry exhibitions. The company plans to showcase its flagship Buldak brand alongside its Tangle protein pasta line, combining interactive marketing activities with business meetings to strengthen brand awareness and…
Samyang Foods is set to make its debut at SIAL Paris 2026, one of the world's leading food industry exhibitions, showcasing its signature Buldak brand and Tangle protein pasta line. The company announced its participation on October 14, stating that it will operate two dedicated spaces at the exhibition, a main booth in the Korea Pavilion and a business meeting lounge in the exhibition's innovation area.
Samyang Foods aims to strengthen brand awareness and explore new distribution opportunities through interactive marketing activities and business meetings with international buyers. Visitors to the exhibition can participate in a QR-code-based digital stamp tour, complete quizzes and surveys, and enjoy product sampling, including Buldak Original and Carbo Buldak, as well as Tangle Creamy Mushroom, Garlic Oil, and Bulgogi protein pasta.
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