Les Benjamins takes fashion to the sky with iPad-designed hot air balloons
A fashion designer used an iPad Pro to create flying hot-air balloons inspired by flowers, then made them part of his runway show. iPad Pro used to design balloons for Turkish fashion show Les Benjamins designer Bunyamin Aydin used an iPad Pro to develop a fashion show staged beneath custom hot-air balloons in Turkiye. Apple's latest creative profile follows the project from early sketches to a…
Fashion designer Bunyamin Aydin of Istanbul-based brand Les Benjamins has taken fashion to new heights with his innovative use of iPad technology. The designer created a runway show featuring custom hot-air balloons designed in the shape of native flowers found in Cappadocia, Turkey. Aydin utilized an iPad Pro to develop the fashion show concept, starting with early sketches and progressing to a professional production filmed on an iPhone 18 Pro Max.
The project, titled "From Earth to Sky," marks Les Benjamins' 15th anniversary and showcases 10 looks inspired by the region's floral landscape. Aydin collaborated with Turkish hot-air balloon specialists Pasha Balloons to ensure the balloon designs could actually fly, refining the technical drawings based on their feedback. French filmmaker Neels Castillon documented the entire process using an iPhone 18 Pro Max and specialized equipment, capturing 4K footage at 120 frames per second for slow-motion shots and ProRes RAW for color grading.
The final film, set to debut on Apple's Instagram account on October 16, combines contemporary fashion silhouettes with traditional Turkish fabrics and influences from the historic Silk Road.
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