Innovation for everyday needs
These Emerging Enterprise Sustainability Award finalists are developing products to tackle everyday challenges across health, logistics, thermal management and maritime
In a world where everyday challenges can seem daunting, a group of five companies have emerged as trailblazers in sustainability. Hailing from Singapore and Asia, these startups have been recognized for their innovative solutions to pressing issues in healthcare, logistics, thermal management, and maritime sectors. The 2026 Emerging Enterprise Sustainability Award, a competition established in 2008, has identified these companies as the cream of the crop.
Backed by The Business Times, OCBC, and a host of esteemed partners, the awards aim to foster growth and inspire new markets for these enterprising businesses.
Aire, a leading player in the adult diaper market, is on a mission to break the silence surrounding incontinence. With over 400 million people worldwide grappling with involuntary urine leakage, the stigma surrounding this condition remains a major hurdle. Aire's commitment to creating comfortable, breathable, and effective solutions is evident in their range of adult diapers, pull-up pants, and leak pads.
Designed with Asian bodies in mind, these products offer up to two litres of absorption for overnight leaks, all without compromising on comfort. Aire's success story is one of rapid growth, as they have become the second-largest adult diaper brand in leading channels within just three years. With a strong product line available in major retailers and healthcare facilities, Aire is paving the way for a more open conversation around incontinence.
Meanwhile, Lafre is revolutionizing the feminine care industry by listening to the needs of women and translating those insights into practical, affordable products. Rather than merely selling period care, Lafre is diversifying its offerings to become a trusted brand for all things feminine. From overnight panties offering unparalleled security to an intimate cleansing mousse catering to a broader range of needs, Lafre is setting the standard for innovation in the space.
With a presence in more than 2,000 retail locations and an e-commerce platform, Lafre has established a strong foothold in the market, backed by a wealth of consumer feedback. Their mission is clear: to make conversations around feminine care more normal, empowering women and building a stronger community.
Written by urgent.news from The Business Times - Singapore's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
