I’m a tech founder – here’s why I chose rats in London over robotaxis in San Francisco

Marit Rodevand, a tech founder, opted to establish her financial crime prevention startup in London rather than San Francisco. Despite the challenges, the UK capital's commitment to combating money laundering attracted her. During her initial days in an Islington flatshare, she observed a rat in her neighbor's drainpipe, which prompted contemplation about her choice over Silicon Valley.

She recognized that in-person connections were vital for business growth. Rodevand held a six-month visa option for both the UK and the US, having built UK momentum over the years via Norwegian Air flights. San Francisco, with its Scandi founders and trendy cafes, seemed like a fantasy world compared to her current reality. However, the sheer volume of illicit money flowing through London—£325 billion annually—convinced her that the UK was the ideal place to address the issue.

With a strong desire to combat financial crime and the backing of compliance officers, MLROs, regulators, and law enforcement, Rodevand was confident that London offered the perfect environment to make a tangible difference. In contrast, San Francisco's political and financial landscape appeared less committed to tackling money laundering.

Despite her Norwegian-ness, Rodevand found that London welcomed founders with ideas and tested them with humor, creating the perfect blend of business and camaraderie.