Beats and Pokémon Team Up for Special-Edition Beats Pill Speaker
Following a teaser yesterday , Apple's Beats brand has now officially announced its latest collaboration, this time with The Pokémon Company International for a special-edition Beats Pill speaker featuring Pikachu and Mimikyu on the speaker's grill. The Pokémon x Beats Pill launches this Thursday, October 15, and it will be available at the same $149.99 price as other Beats Pill variants. Aside…
Apple's Beats brand has teamed up with The Pokémon Company International to release a limited-edition Beats Pill speaker, featuring Pikachu and Mimikyu on the speaker's grill. The collaboration is set to launch on Thursday, October 15, and will be priced at $149.99, matching other Beats Pill models. The speaker maintains its sleek gray design and grill, but comes with exclusive Pokémon-themed charms, including a Poke Ball, the Beats logo, and Pikachu's lightning bolts.
Chris Thorne, Beats' Chief Marketing Officer, expressed excitement about uniting two culturally significant brands to create a unique product for Pokémon fans. The Pokémon x Beats Pill boasts impressive features, such as up to 24 hours of battery life, IP67 water and dust resistance, and the ability to pair two devices in Amplify Mode or Stereo Mode.
The speaker also supports lossless audio when connected to a USB-C source and charges phones via its USB-C port. Sales of this special edition will be restricted to the United States, United Kingdom, and China, with availability through Apple's website, Target (both online and select stores) in the U.S., Argos (both online and select stores) in the U.K., and Douyin in China.
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