"Bain & Co va a aumentar un 20% su plantilla en España y Portugal"
El máximo responsable de la consultora estratégica afirma que el desarrollo de la IA, lejos de amenazar el negocio de su firma, impulsa su crecimiento. Leer
Manny Maceda, the head of the strategic consulting firm, has announced a 20% increase in Bain & Co's workforce in Spain and Portugal. The firm sees the development of artificial intelligence (AI) not as a threat to its business, but as a growth opportunity. While analysts warn about the potential replacement of analysis and advisory tasks by AI applications, Maceda believes this new environment presents an opportunity for the company.
As the global president of Bain & Co since the past year, Maceda, who joined from a seven-year stint as a senior partner, revealed during an interview with EXPANSIÓN in Madrid that the firm aims to grow its workforce to 450 employees in the Iberian Peninsula by the end of the year.
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