India’s $90B quick commerce gold rush; Celebrating the New Tech Order at TechSparks
Quick commerce currently claims about 6% of total retail spending in Indian metros, but researchers expect that share to climb to between 20% and 23%.
India’s quick commerce market is projected to experience explosive growth, expanding from $13 billion this year to an anticipated $90 billion by 2031, according to a Google-Redseer report titled "Think Quick Commerce: Unlocking the $90B Opportunity." The report projects that India’s monthly active quick-commerce buyers will total 100 million over the next five years, with sales expected to surge by 110% year-on-year during the upcoming festive season, capturing approximately 18% of all online festive shopping in the country.
Currently, quick commerce holds about 6% of total retail spending in Indian metros, but researchers anticipate this share will increase to between 20% and 23% in the coming years. While metros are the primary focus, there is also significant potential beyond major urban centers, with apps targeting a market of around 200 million online shoppers across more than 300 smaller cities in India.
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