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Ethan set himself a viral music challenge. Within weeks Pharrell and John Mayer were fans

By ditching perfectionism for daily snippet-sized tracks, 25-year-old Ethan French went viral and landed in the sights of the world’s biggest pop stars.

Ethan set himself a viral music challenge. Within weeks Pharrell and John Mayer were fans

We haven't written up this one. The Sydney Morning Herald has the full story — the link below goes straight to it.

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