EaseMyTrip adds Apple Pay as India launch expands

New Delhi: Online travel booking platform EaseMyTrip has partnered with Apple Pay, the Indian launch of which was announced by the company. EaseMyTrip co-founder Rikant Pittie highlighted the partnership as a move to make booking more efficient and secure for travellers. With Apple Pay now available in India, EaseMyTrip users can complete their bookings with greater ease, speed, and security.Pittie said the launch of Apple Pay in India, which is already live, enables eligible EaseMyTrip users to make payments without repeatedly entering card details or other information.

The company sees this as a small but significant step towards improving the overall user experience. Apple Pay's successful rollout in India is accompanied by partnerships with Axis Bank and CCAvenue, expanding Apple Pay's reach to more customers and merchants.Pittie pointed out that EaseMyTrip is not just focused on expanding its online travel booking business but also venturing into other mobility segments.

The company's electric mobility subsidiary, Easy Green Mobility (EMTev), has already started deploying electric buses in Bhopal and plans to manufacture 5,000 electric buses annually within five years. However, the Apple Pay partnership is a key development within the company's digital booking services, emphasizing the importance of speed, convenience, and security in the payment experience.