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What the magic of Harry Potter's Hogwarts letter can teach brands

Physical media is back, and more important than ever.

What the magic of Harry Potter's Hogwarts letter can teach brands

Harry Potter Lego sets are currently up to 44% off ahead of Amazon's Prime Day, which takes place from October 6-7. Even though you don't need to be a Prime member to take advantage of these deals, there are discounts on a variety of kits. The Quality Quidditch Supplies & Ice Cream Parlour Set, featuring two charming shops from Diagon Alley, is highlighted as a favorite, offering 44% off.

This set can be a great option for a sociable Lego session with a friend. Another popular choice is the full Diagon Alley set, which is currently 24% off. This newer kit shrinks down the entire street to micro-scale and includes 12 microfigures to populate it. For those who prefer something else, there are options for every Harry Potter fan.

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