Paramount’s Streaming Plans Get Some Clarity as Cindy Holland Exits with Casey Bloys Likely Taking Over
The head of Paramount's DTC division said in a memo that David Ellison is "optimizing for HBO stability" once the Warner Bros. Discovery merger is complete.
Paramount Streaming head Cindy Holland is set to resign prior to the completion of the $110 billion merger between Paramount and Warner Bros. Discovery. Holland, who joined the company in 2024 as an advisor and took charge of Paramount+ and Pluto TV following the $8 billion Paramount-Skydance merger, expressed her support for HBO's stability as the merger progresses.
She is confident in the team's ability to navigate the transition smoothly. Holland's tenure led to a record retention rate, double-digit growth in engagement and revenue for Paramount+, and the launch of over 40 new and returning series. While the successor to Holland's role remains undisclosed, HBO CEO Casey Bloys is anticipated to assume leadership of the merged streaming service.
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