Maxhosa Africa brings pan-Africanism to Paris Fashion Week
PARIS, Sept 28 (Reuters) - Maxhosa Africa creative director Laduma Ngxokolo unveiled a collection that celebrated pan-Africanism on Monday, as his label became the first South African brand to stage a full runway show on the official Paris Fashion Week calendar.
Paris, September 28 - Maxhosa Africa creative director Laduma Ngxokolo debuted a collection that celebrated pan-Africanism, making his brand the first South African label to showcase a full runway show at Paris Fashion Week. Ngxokolo expressed his desire to highlight South Africa's diversity, beauty, and economic successes, aiming to present an Africa where the economy thrives and corruption is less prevalent.
The collection, produced in Johannesburg and East London, featured geometric patterns reminiscent of traditional Xhosa beadwork, alongside influences from international designers like Missoni, Gucci, and Louis Vuitton. Models wore brightly patterned bra tops, flowing midi skirts, and geometric knit ensembles, some accessorized with glasses designed by Kenyan artist Cyrus Kabiru.
Ngxokolo's aspiration is to bolster South Africa's textile industry and demonstrate its capacity to create high-quality luxury goods.
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