Kenya Oil Marketing Companies Market Share 2026: Vivo Leads as Total and Rubis Lose Ground

Vivo Energy Kenya Limited, operating under the Shell brand, emerged as the dominant player in Kenya's oil marketing sector in 2026, commanding a 19.70% market share equivalent to 1,246,943.33 cubic metres. This marked a slight decline from the previous year's 20.80% share. TotalEnergies Marketing Kenya Plc secured the second position with a 14.12% share, reflecting a drop from 14.84% the prior year.

Rubis Energy Kenya Plc recorded a 14.04% market share, down from 15.43% a year earlier. Collectively, the top three companies accounted for 47.86% of the local sales of imported petroleum products, marking the first time they collectively fell below the 50% threshold. Ola Energy Kenya Limited held the fourth position with a 3.56% share, followed closely by Hass Petroleum Kenya Limited at 3.44%.

Galana Energies Limited and Be Energy Limited secured the sixth and seventh positions respectively, with market shares of 3.35% and 3.11%. Stabex International Ltd held a 2.84% market share, while Vitalac International Limited and Petro Oil Kenya Limited rounded out the top 10 with shares of 2.41% and 2.39% respectively. The top 20 companies accounted for 84.97% of the market, with the remaining 154 registered companies sharing the remaining 15.03%.

The number of registered oil marketing companies increased to 154 in June 2026, up from 146 the previous year.