You can now get free Amazon Prime delivery on other websites, no Amazon login required — how it works
Amazon is letting third-party stores display its Prime shipping badge at checkout. Shoppers get free fast delivery without logging into an Amazon account.
Amazon is now enabling third-party online stores to offer free, fast Prime shipping directly on their checkout pages, without requiring customers to create an Amazon account. Shoppers can enjoy standard Prime delivery speeds by staying on the merchant's site and using their preferred payment method, such as Apple Pay, Shop Pay, or a credit card.
This new feature allows independent brands to leverage Amazon's back-end fulfillment network, providing reliable package tracking and delivery updates, similar to those experienced when purchasing directly on Amazon. Early adopters of this program have reported a 40% shipment rate with Prime and a nearly 10% increase in sales for brands like Skinnies Instant Lifts.
Additionally, sellers participating in this program can take advantage of a 15% to 25% discount on fulfillment fees during the holiday season.
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