Just Publish an App. How F*****g Hard Can It Be?
I built my dream iOS app in two months while working full time, then got sick an hour after launch. An honest look at shipping solo.
11 September 2026: Levely, the app I've been working on for two months, was just approved by Apple's review team. I couldn't believe my sleepiness had turned into excitement at the prospect of finally sharing my vision with the world. Despite my plans to buy a Rolex with the first month's profits, a dark thought entered my mind: "What if no one likes my app?"
13 September 2026: After overcoming my initial paralysis, I finally decided to launch Levely. I felt a burst of enthusiasm, knowing that this app could help people level up their real-life skills. I was determined to share it with the world, no matter the outcome. 15 September 2026: I felt like a semi-functional human being again after my app launch had been violently interrupted.
Despite having a launch strategy in place, I was unable to announce my masterpiece to the world. I sent out emails to my subscribers, but the launch plans had been derailed. As I reflected on this intense journey, I realized that I had rushed to meet a deadline and had overlooked many important details. Despite the setbacks, I was still proud of what I had accomplished and loved the app I had created.
I had become a developer, marketer, QA tester, designer, copywriter, and article writer all at once. For me, the journey had just begun, and I was more determined than ever to continue refining Levely and sharing it with more people.
Written by urgent.news from HackerNoon's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.