Boundaries and balance: Is Gen Z’s new way of relaxing making way for new business ventures?

Singaporeans are embracing a new approach to relaxation, which may be paving the way for entrepreneurial opportunities. Unlike previous generations, Gen Z has been lauded for their ability to set boundaries and maintain work-life balance, even refusing to advance in their careers. A recent survey by The Harris Poll revealed that an overwhelming 88% of Gen Z individuals actively refrain from engaging in social settings that often lead to excessive spending or discomfort.

These settings include large group hangouts (39%), crowded nightlife venues (38%), and high-stakes social events (36%). While 68% of Gen Z participants reported financial constraints, 62% avoided weekend plans altogether, leading to a shift towards "soft socializing." Around 73% of Gen Z respondents expressed a desire for social gatherings without alcohol, while 54% preferred daytime hangouts and 69% sought later-night options without the bar or club atmosphere.

The study also noted that 69% of Gen Z individuals value shared-interest experiences, 67% want to meet new people without the pressure of alcohol, and 71% miss the in-person social experiences of their older counterparts. To address these preferences, some Gen Z individuals have taken matters into their own hands, creating "living room" spaces where they can gather with friends in a relaxed, low-pressure environment.

One such example is After Hours, Slow House, a monthly gathering spot that opened earlier this year, offering board games, free-flow snacks, and packet drinks for a modest S$35 entrance fee. Another recently launched venue, The Dilly Dally Space, is free of admission as part of the National Youth Council's efforts to provide more opportunities for Singaporean youth to socialize, pursue their hobbies, and engage in activities.

With Gen Z's evolving habits, these innovative spaces could potentially evolve into new business ventures in the city-state.