Korean golfers are choosing differently
Korea’s golf boom is losing steam after several years of unprecedented growth. Visitor numbers have fallen from their pandemic-era peak, raising concerns that the industry’s golden era may be coming to an end. But that may not be the right way to read the situation. Korean golfers are not giving up the sport. They are simply becoming more selective about where, when and how they play — and…
Korea's golf industry is experiencing a shift after years of rapid growth. Visitor numbers have declined from their pandemic peak, sparking concerns about the sport's future. However, this doesn't necessarily signal the end of golf's popularity in the country. Korean golfers are not abandoning the sport entirely; instead, they are becoming more discerning in their choices.
The COVID-19 pandemic, which restricted international travel and indoor activities, inadvertently boosted golf's appeal. With few alternatives, golfers turned to domestic courses, leading to overcrowding and rising prices. The sport also gained popularity among a younger generation who viewed golf as a lifestyle, not just a sport.
Golf apparel became trendy, and courses frequently appeared in social media posts, often associated with food, travel, and leisure - a combination that proved compelling for many young enthusiasts.
Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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- Korean golfers are choosing differently koreatimes.co.kr
