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John Imah knows how to avoid the tech founder fashion trap

“When you’re an entrepreneur, you wear multiple hats, no pun intended, but pun intended,” says John Imah , the founder of SpreeAI , a platform on a mission to make shopping for clothes online easier through AI -powered virtual fitting rooms equipped with size-prediction tools and personalized styling. Imah is one of the rare figures in tech to land on best dressed lists. In a world of quarter…

John Imah knows how to avoid the tech founder fashion trap

John Imah, the founder of SpreeAI, has made a name for himself in the tech world by dressing in a unique and fashionable way. Rather than donning the usual tech founder attire, Imah opts for independent labels and couture fashion. He even wore a full suit from Kidsuper, a Brooklyn-based streetwear brand, to the Met Gala. Imah's fashion choices aim to show that he is not just a tech guy trying to enter the fashion industry, but someone who genuinely respects both worlds.

His style has evolved from a dislike of fashion in his youth to a passion for it, influenced by his mother's fashionista tendencies. Imah believes that dressing well can boost one's confidence and self-esteem, making it easier to command attention in various settings, such as board meetings or client introductions. He approaches fashion with a chameleon-like adaptability, adjusting his attire based on the room and the occasion.

For Imah, a key piece in his closet is the ivory-and-gold coat he wore at the 2026 Met Gala, which symbolizes his confidence in taking up space and his craftsmanship. He advises others to stop viewing "professional" attire as a costume and instead focus on fit, proportion, and context, as these elements can greatly enhance one's professional appearance.

Written by urgent.news from Fast Company's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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