How we eat Japanese hamburger steak is transformed with the opening of Japan’s Hikiniku to Come at Sunway Pyramid

Subang Jaya experienced a culinary transformation on September 23 when Japan's Hikiniku to Come opened its doors in Sunway Pyramid. In Japan, the hamburger steak, or hambagu, is a minced meat patty typically served with rice and a rich brown sauce called demi-glace. Hikiniku to Come's philosophy was "Just ground. Just grilled. Just cooked." Founder Shohei Yamamoto, along with partners Toshiyuki Kiyomiya and Toshiyuki Konishi, focused on elevating this concept to its absolute best using Wagyu beef patties.

Upon entering the Sunway Pyramid outlet, customers may experience a queue forming from 10 am, but weekday queues are shorter. Once seated, diners receive their own personal grill in front of their seat to keep the patty warm. Orders are placed at a kiosk, and a staff member guides customers through the set menu priced at RM67.90, which includes three 90-gram Wagyu hamburger steaks, a raw egg, unlimited refills of Japanese rice, miso soup, daikon oroshi (a dish made from grated radish), and signature sauce.

Hikiniku to Come's patties are freshly ground daily and shaped by hand, using a proprietary recipe only known to the founder. The menu also offers add-ons such as kimchi salad, minced meat potato salad, and the signature sauce, all of which complement the main meal. Upon arrival, guests are guided to a round-shaped counter surrounding the grill, where they can witness the cooking process and enjoy their meal in a minimalist setting.