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Podcasters Extend Their Brand As Authors

Successful podcasters are increasingly becoming authors themselves, transforming their popular shows into books. This "win-win" scenario for creators and audiences will likely continue as long as the books offer substantial added value beyond the podcast.

Podcasters Extend Their Brand As Authors

We haven't written up this one. Forbes has the full story — the link below goes straight to it.

Read the original at forbes.com →

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