Mirra Landing Page: AI Writing Companion Build 🏗️
I kept rewriting the Mirra landing page for a very annoying reason. The page looked good before it felt right. That is the uncomfortable part of landing page design for an AI product. You can make something visually polished very quickly now. Add a soft background, put a mascot on one side, write a headline about productivity, and the page will look like a startup launch. But Mirra is not trying…
Mirra, an AI writing companion, was initially difficult to design due to the need for it to be warm, personal, and clear, rather than just visually appealing. The core promise of Mirra is to help creators grow their presence online without losing their unique voice. This was distilled into a single line that shaped the entire landing page.
Mirra's design had to reflect a personal, approachable, and playful tone, akin to a friend helping with writing tasks. The mascot was designed to feel like an intimate part of the writing process, not just a decorative element. The landing page was kept compact, focusing on the waitlist form and the animated scene of Mirra, with a quiet footer to maintain the simplicity and focus on the product's main function.
The video for the landing page was generated using Luma.ai, chosen for its balance of quality, control, and cost, ensuring Mirra remained the focal point without overshadowing the call-to-action.
Written by urgent.news from Dev.to's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
