Sportico Transactions: Moves and Mergers Roundup for Sept. 18
Welcome to Sportico’s transactions wire, a weekly rundown of personnel, partnerships and products across the sports business industry. PERSONNEL Íñigo Aznar Named CRO of Inter Miami CF and Nu Stadium Inter Miami CF announced Iñigo Aznar has been named chief revenue officer of the club and Nu Stadium. Aznar brings 25 years of international experience […]
Sportico reports a slew of personnel changes, new partnerships, and technology collaborations within the sports world. Inter Miami CF appointed Iñigo Aznar as their chief revenue officer, bringing 25 years of experience in soccer, sports, and entertainment. Nobull appointed Frank Bracken as president, with over 25 years in global consumer and retail executive positions.
On the partnership front, Crystal Palace FC secured a multiyear deal with Brooks Running to become their Official Footwear Partner. Athleta, a Gap Inc. brand, signed on as the Official Off-Court Apparel Partner of the WNBA's Valkyries. New England Patriots wide receiver Romeo Doubs was named a Guardian Signature Athlete, promoting Guardian Cap.
Manchester City signed a global partnership with SeatGeek for ticketing technology, while Science in Sport became the Official Performance Fuel & Hydration Partner of the Nike After Dark Tour. Lastly, SharkNinja joined McLaren Racing as an Official Partner across various motorsports events.
Written by urgent.news from Yahoo Sports's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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- Sportico Transactions: Moves and Mergers Roundup for Sept. 18 sports.yahoo.com
